
Predictive analytics in customer service
Predictive analytics is changing the game in customer service - shifting teams from reactive support to proactive engagement.
Check out our range of resources, news articles, blogs, and whitepapers for you to read and enjoy.
Predictive analytics is changing the game in customer service - shifting teams from reactive support to proactive engagement.
In 2025, offshore call centres are evolving - from cost-saving hubs to emotionally intelligent, brand-aligned CX engines - empowering forward-thinking brands to deliver exceptional global customer experiences.
In 2025, self-service support is a powerful retention tool—not just static FAQs. This article shows how to turn digital interactions into meaningful, loyalty-building customer moments.
CSAT, NPS and CES are the go-to metrics for measuring customer experience - but most brands are using them wrong. But what do these scores really mean? Where do they fall short? How do you use them together with intent?
AI is reshaping customer service, yet humans remain vital for empathy and trust. The best customer experiences come from combining automation with human insight in 2025.
Ventrica invests £4.2 million to launch Ventrica Digital, becoming Zendesk’s only strategic Premium Partner to offer fully managed, emotionally intelligent CX solutions as part of an integrated, brand-aligned customer experience platform.
Language isn’t a nice-to-have—it’s a growth strategy. Multilingual CX builds trust, boosts retention and removes friction. Discover how to scale global service with empathy, clarity and care—without compromising commercial performance.
Turn negative customer moments into emotive, loyalty-driving experiences. Discover how AI and empathy together transform CX into a powerful engine for growth.
AI enhances efficiency, but empathy builds loyalty. Discover how brands can blend automation with emotional intelligence to elevate CX - without losing the human touch.
New research from Ventrica shows that human experiences could unleash £100 more per customer service enquiry. With an emotive experience, you can unlock repeat purchasing and more revenue.
Our new brand symbol captures what matters most in CX - how experiences end, and the emotional impact that lingers afterwards.
Our new research shows how brands can earn up to £500 more per customer, every year – simply by delivering the human experiences people want.
Notifications